the NPD trends as food firms prep for summer

Wild and Game

Wild and Game reveals BBQ packs

Game specialist Wild and Game has launched a new, expanded BBQ offering. The new range includes garlic and herb pheasant breasts, chilli and lemon partridge breasts, steaks, burgers and sausages.

Wild and Game has created two BBQ variety packs – a large pack priced at £69.99 and a small pack priced £35. All items are being delivered frozen direct to the consumer.

Co-founder Steven Frampton said: “Wild and Game is all about creating new ways to enjoy these lean, healthy meats which have low food miles and are in plentiful supply in the UK.

“Game meat works beautifully on the barbeque and brings a bit of variety to your summer meals. I’m delighted to say more people are embracing game and these new products really showcase British wild game at its best.”


Nescafé capitalises on summer with new coffee range

Nescafé Gold Iced range

Nescafé is hoping to capitalise on the hotter weather with the launch of a new range of iced coffees under the Nescafé Gold brand.

Available in two flavours – Iced Cappuccino and Iced Latte Salted Caramel – the range comes in pre-portioned sachets and can be made using cold water and ice.

The drinks have been positioned as a low calorie option, boasting just 54kcal and 57kcal for the iced latte and iced cappuccino respectively.

Laura Branch-Parker, senior brand manager for Nescafé Gold Frothy Coffee at Nestlé UK and Ireland, ​said: “We have seen a huge growth in the popularity of iced coffee in cafés and coffee shops as people look for a delicious, refreshing iced frothy coffee on the go.