If you want to succeed in the plant-based food and beverage category, keep an eye on the shopping behaviours of Gen Z, ensure you engage shoppers with authentic messaging and stock the aisles with products that stand-out from me-too offerings.
These are just some of the insights at the recent Plant-Based Foods of Canada annual conference, “Navigating a Changing Landscape,” held February 7 at the Maple Leaf Foods ThinkFOOD! Centre in Mississauga, Ont.
More than 100 people attended the annual event to hear industry experts, suppliers and retailers share their ideas about the evolving plant-based food and beverage market.
Grocery Business attended the conference. Here are highlights in photos.
Leslie Ewing, Plant-Based Foods of Canada; Michael Graydon, Food, Health and Consumer Products of Canada
Leslie Ewing, Plant-Based Foods of Canada; Michael Graydon, Food, Health and Consumer Products of Canada
Leslie Ewing, Plant-Based Foods of Canada; Michael Graydon, Food, Health and Consumer Products of Canada
Brian Jackson, CPG Brand Management; Melinda Zoccoli, UNIF Canada and Charles Buhagiar, Metro Ontario
Brian Jackson, CPG Brand Management; Melinda Zoccoli, UNIF Canada and Charles Buhagiar, Metro Ontario
Brian Jackson, CPG Brand Management; Melinda Zoccoli, UNIF Canada and Charles Buhagiar, Metro Ontario
Errol Cerit and Michi Furuya Chang, Food, Health and Consumer Products of Canada
Errol Cerit and Michi Furuya Chang, Food, Health and Consumer Products of Canada
Errol Cerit and Michi Furuya Chang, Food, Health and Consumer Products of Canada
Brian Jackson, CPG Brand Management; Rachel Marshall, Michael Di Pierro, UNFI Canada; Jen Wilkinson, Propel Brands
Brian Jackson, CPG Brand Management; Rachel Marshall, Michael Di Pierro, UNFI Canada; Jen Wilkinson, Propel Brands
Brian Jackson, CPG Brand Management; Rachel Marshall, Michael Di Pierro, UNFI Canada; Jen Wilkinson, Propel Brands
Valèrie Racicot, Andrew Kaikai, Danone Canada
Valèrie Racicot, Andrew Kaikai, Danone Canada
Valèrie Racicot, Andrew Kaikai, Danone Canada
Dinah Martinez, Arsalan Ahmed, Conagra Brands; Rafael Davila, Metro Ontario
Dinah Martinez, Arsalan Ahmed, Conagra Brands; Rafael Davila, Metro Ontario
Dinah Martinez, Arsalan Ahmed, Conagra Brands; Rafael Davila, Metro Ontario
Kairen Wu, Simply Protein; Tim Main, Wellness Natural; Erin Thomson, Hain Celestial Canada
Kairen Wu, Simply Protein; Tim Main, Wellness Natural; Erin Thomson, Hain Celestial Canada
Kairen Wu, Simply Protein; Tim Main, Wellness Natural; Erin Thomson, Hain Celestial Canada
Tricia Ryan, Planted Life; Jim Kavanagh, Brandseed Marketing
Tricia Ryan, Planted Life; Jim Kavanagh, Brandseed Marketing
Tricia Ryan, Planted Life; Jim Kavanagh, Brandseed Marketing
Mike Sima, BritON; Arsalan Ahmed and Lynne Strickler, Conagra Brands
Mike Sima, BritON; Arsalan Ahmed and Lynne Strickler, Conagra Brands
Mike Sima, BritON; Arsalan Ahmed and Lynne Strickler, Conagra Brands
Maria Penney, Metro Ontario; Sabrina McManus, LeBeau
Maria Penney, Metro Ontario; Sabrina McManus, LeBeau
Maria Penney, Metro Ontario; Sabrina McManus, LeBeau
Joe Jackman, Catapult Capital Partners, keynote speaker
Joe Jackman, Catapult Capital Partners, keynote speaker
Joe Jackman, Catapult Capital Partners, keynote speaker
Michael Graydon, Food, Health and Consumer Products of Canada
Michael Graydon, Food, Health and Consumer Products of Canada
Michael Graydon, Food, Health and Consumer Products of Canada
Timothy Coolen, Ingredion; Sarah Sowden, Nuts for Cheese
Timothy Coolen, Ingredion; Sarah Sowden, Nuts for Cheese
Timothy Coolen, Ingredion; Sarah Sowden, Nuts for Cheese
Adam Grogan, Greenleaf Foods
Adam Grogan, Greenleaf Foods
Adam Grogan, Greenleaf Foods
Chris Renner, Dole; Michael Lines, Wellness Natural
Chris Renner, Dole; Michael Lines, Wellness Natural
Chris Renner, Dole; Michael Lines, Wellness Natural
Francis Parisien, NIQ; Kristine Churchward, BritOn
Francis Parisien, NIQ; Kristine Churchward, BritOn
Francis Parisien, NIQ; Kristine Churchward, BritOn
Leslie Ewing, FHCP; Rafael Davila, Metro Ontario; Dinah Martinez, Conagra Brands; Andre Manuel, NotCo; Erin Thomson, Hain Celestial; Kyle Marsham, Marsham/Greenfresh
Leslie Ewing, FHCP; Rafael Davila, Metro Ontario; Dinah Martinez, Conagra Brands; Andre Manuel, NotCo; Erin Thomson, Hain Celestial; Kyle Marsham, Marsham/Greenfresh
Leslie Ewing, FHCP; Rafael Davila, Metro Ontario; Dinah Martinez, Conagra Brands; Andre Manuel, NotCo; Erin Thomson, Hain Celestial; Kyle Marsham, Marsham/Greenfresh
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