Aldi succeeds in cage-free mission

Aldi has announced that it has hit its commitment to sell 100% cage-free eggs more than a year ahead of schedule.

Britain’s fourth-largest supermarket has been working with its suppliers to move to higher hen welfare in recent years, with all of its UK stores now only selling cage-free eggs.

Not only this, but all of Aldi’s eggs are also British Lion Code approved, and the supermarket now sells more British free-range eggs than any other UK supermarket, according to the latest data from Kantar.¹

Julie Ashfield, Managing Director of Buying at Aldi, said: “Improving animal welfare is incredibly important to us at Aldi and, by working with our suppliers, we have been able to hit our 100% cage-free target more than a year early.

“Our British suppliers are at the heart of our business and, without them, Aldi wouldn’t be where it is today, and we are proud to work with so many UK egg farmers.”   

Aldi has invested more than £50 million into UK egg farming and producers over the past two years, in a further show of support for the British cage-free egg industry.

The retailer also ensures that it implements long-term contracts for its egg suppliers, providing them with certainty and security for them to continue to invest and grow their businesses. 

References

1. Kantar Take Home FMCG, 12 weeks to 09/06/2024