The Ontario government is spending up to $6 million in the Ontario Craft Cider Marketing Fund over the next six years to help over 60 craft cideries across the province market their products to consumers and stimulate growth across the sector.
“Our government is supporting Ontario cideries in reaching more local consumers with their incredible, world-renowned products,” said Rob Flack, minister of agriculture, food and agribusiness. “We recognize the industry’s great potential for growth, and this investment is just one way we are ensuring its success, now and in the future.”
The Ontario government’s Small Cidery Program also helps cideries grow and increase the scale of their operations, with grants of up to $220k to hire more staff and purchase new equipment.
The Ontario Craft Cider Association (OCCA) is also receiving up to $89,200 to expand the DrinkON Apples Certification, which will help more consumers identify apple cider products made with 100 per cent Ontario apples.
“Ontario Craft Cideries are excited to showcase the DrinkON Apples logo on their products as they know their products are produced from 100 per cent Ontario apples,” said Jenifer Dean, chair, OCCA and MD, the County Cider Company.
Source: www.foodincanada.com