B&T Pets Announces A Partnership With Reconseal Inuksiuti

LONDON — B&T Pets says that amid heightened trade uncertainty, it is announcing an exclusive partnership with Reconseal Inuksiuti to secure a steady, ethical supply of seal meat for its pet treats, Seal Crisps and Seal Protein Bites. Originally discussed prior to the recent tariff announcements, this move reinforces B&T Pets’ attempts at local sourcing as Canadian consumers increasingly back homegrown products.

B&T Pets says it has always sourced raw ingredients from Canadian farmers and suppliers.

A traditional protein in Inuit diets — fed to dogs for generations — B&T Pets says that seal meat is now recognized as a valuable novel protein for both cats and dogs.

Working with Reconseal Inuksiuti, an organization focused on preserving Indigenous and non-Indigenous sealing traditions, B&T Pets says it ensures that all seal meat is ethically harvested in line with Fisheries and Oceans Canada’s guidelines. The collaboration secures current supply and also paves the way for other products like shelf-stable seal oil, developed in partnership with local food scientists.

“We are committed to expanding local production of unique pet products during these challenging trade conditions,” said Tonya Coulthard, Founder and CEO of B&T Pets. “Our partnership with Reconseal Inuksiuti guarantees that our treats remain nutritionally superior and ethically sourced, reinforcing our support for local communities and cultural traditions.”

Ruben Komangapik, Co-Founder of Reconseal Inuksiuti, added, “Collaborating with B&T Pets is a vital step in preserving our sealing traditions and building a sustainable local supply chain that benefits Canadian communities when self-reliance is essential.”