Canadian Health Food Association Appoints Scott Sulz as Director of Business Development

Toronto, ON—[May 1, 2024]—The Canadian Health Food Association (CHFA) is excited to announce Scott Sulz’s appointment as its new Director of Business Development. With over 25 years of experience in natural and organic retail and distribution sales, Scott brings a wealth of expertise and a proven track record of success to his new role.

Scott’s career showcases his incredible knowledge of the natural, organic, and wellness sector. He started with an impressive 14 years at UNFI, climbing the ranks from a sales representative to a national sales leader. From there, he made his impact as a brand manager at CCW, followed by roles as a brand leader at Left Coast Naturals and, most recently, as the Canadian Sales Director at Chocxo Chocolatier.

Known for his deep-rooted passion for the natural, organic, and wellness industry, Scott has an innate understanding of the unique challenges that businesses face in this sector, and he forges meaningful connections that cultivate success and collaboration.

“Scott’s appointment comes at a pivotal time for CHFA as our members navigate an increasingly challenging time to do business in Canada,” said Sandra Kabat, VP of Member Experience at CHFA. “His unrivalled expertise and unwavering dedication to advancing the industry make him the ideal leader to drive our community forward.”

Outside of work, Scott enjoys playing basketball with his son, spending time at the beachside, and has a healthy obsession with sunset walks and landscape photography.

Please join us in welcoming Scott Sulz to the CHFA team.

For media inquiries or interview requests, please contact:
Lynsey Walker
VP Marketing & Communications
lwalker@chfa.ca

About the Canadian Health Food Association (CHFA):
The Canadian Health Food Association (CHFA) is Canada’s largest trade association dedicated to natural, organic and wellness products. As a national not-for-profit association, our members include manufacturers, retailers, wholesalers, distributors, and importers committed to getting more healthy living products into the hands of more Canadians. For more information about CHFA, please visit www.chfa.ca.

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