Coborn’s grocery and liquor stores are pleased to announce the launch of a new and improved website (coborns.com) and new Coborn’s mobile app, powered by Instacart. The new platforms deliver an updated and modernized e-commerce experience to meet and exceed guests’ online shopping expectations at a time when online grocery shopping continues to grow in popularity. The new platforms feature advanced search capabilities and improved functionality to make grocery shopping online easier and more convenient.
“Our guests spoke, and we listened. We’re thrilled to unveil this new and exciting online shopping experience that simplifies online grocery shopping with more convenient pick-up and at-home delivery options,” said Emily Coborn Wright, senior vice president of growth initiatives at Coborn’s, Inc.
The new website and mobile app will make online shopping easier with:
- Freshness guaranteed
- Improved search functionality
- Add to cart from weekly ad
- Shop by nutrition attributes
- Shoppable recipes
- Shop with EBT
- Ease of substitution for items running low on inventory
- MORE Rewards integration
- Online prices are the same as in-store
- Free order pick-up on orders over $35
- Free delivery with Instacart+ membership (on orders over $35)
The new experience fully integrates MORE Rewards, allowing guests to shop the weekly circular, clip digital coupons, and check reward balances in the Coborn’s app or at coborns.com. Guests can also explore additional content including local vendor spotlights, recipes, shop by dietary preference, and more.
The new Coborn’s app can be downloaded from the App Store or Google Play. Coborn’s, Inc. will also be launching new websites and mobile apps for its other grocery and liquor banners in the near future.