Partake Brewing transitions for next phase of growth with new president

Partake Brewing promotes current chief commercial officer, Evan Cohen, to president and CCO, overseeing marketing, sales, innovation, brand partnerships, and finance. Ted Fleming, will continue as founder and chief operating officer with responsibilities managing operations. Director of marketing, Sara Ross, is promoted to vice president of marketing and reporting to Cohen.

Fleming said, “We’ve hit an exciting inflection point in our growth and consumer demand. Elevating Evan to his new role is a reflection of this growth and will most certainly help us achieve our business goals. Sara’s promotion is a recognition of her work leading our marketing efforts and latest rebrand.”

“I am thrilled for this opportunity and to be part of the Partake team,” says Cohen. “Every once in a while a company comes along that is not only different, but has a team that is inspirational and impressive. I am honoured to support Partake and continue the momentum as we build brand awareness, increase distribution, and educate the consumer on deliciously healthier beer choices.”

Cohen is a sales and marketing executive with 25 years of business experience, primarily in beverage alcohol, fast food, and advertising. He has worked at Leo Burnett & Bates USA advertising agencies, the Burger King Corporation, Coors Brewing Company, SAB Miller, MillerCoors Brewing Company, 375 Park Avenue Spirits, a division of the Sazerac Company and most recently as the North American chief commercial officer for Partake Brewing Company.

Ross joined Partake in July 2022 as marketing director and has been a crucial member of the senior leadership team, taking the lead on the rebrand project and building out trade marketing strategy and execution.