Pharmasave Announces Canada-Wide Partnership with AIR MILES

Offering collectors greater earning and redemption opportunities and more value on everyday purchases at participating Pharmasave locations across Canada

LANGLEY, B.C. June 27, 2024 – Pharmasave, Canada’s leading independent community pharmacy, is excited to announce the expansion of its partnership with the AIR MILES® Reward Program (AIR MILES) across Canada, as the loyalty program also unveils its new brand platform to inspire Canadians to ‘Collect more moments.’ Pharmasave’s new partnership with AIR MILES across Canada, along with their enhanced rewards program, promises collectors more ways to earn Miles, greater flexibility in booking and redemption, and more opportunities to reach rewards faster.

Further enhancing the collector experience and providing more value, Pharmasave will offer exclusive collection and redemption opportunities and exciting Bonus Miles promotions. With its extensive network of stores in both rural and urban communities, collectors will earn Reward Miles on eligible purchases including health, beauty, household items, food, and personal care items at participating Pharmasave locations across Canada starting on September 10.

“A core value of Pharmasave is our connection with our customers and communities. Our pharmacies are personalized hubs of care, independently owned and operated by local entrepreneurs deeply invested in their neighbourhoods,” says Ivan Guillen, CEO of Pharmasave. “Our expanded partnership with AIR MILES will enable our local owners to deliver enhanced value to customers, nurturing their strong relationships within communities. At the same time, it supports our collective mission to empower Canadians to take a proactive approach to their health.”

Currently, collectors in Atlantic Canada can already earn Reward Miles at Pharmasave locations, with the rollout across Canada scheduled for September 10, 2024. For every $10 spent on eligible purchases, collectors will earn one Mile, with an exciting Bonus Miles offer to be announced closer to launch. Starting in mid-July, until the Canada-wide partnership is live in September, collectors across Canada who pay with their linked Mastercard at Pharmasave will earn Reward Miles via card-linked offers.

About Pharmasave

With more than 870 locations across the country, Pharmasave is one of Canada’s leading independently owned and operated community pharmacies. Founded in B.C. in 1981, Pharmasave has focused on building a national platform of community-based pharmacies designed to provide exceptional patient-centered healthcare, medication advice, drug store products and customer service. Each Pharmasave location operates independently to serve its individual community, which ensures both programs and services are tailored to the needs of patients and a commitment to helping all customers live well with Pharmasave.

To learn more about Pharmasave, visit pharmasave.com.

About the AIR MILES Reward Program

The AIR MILES Reward Program is one of Canada’s most recognized loyalty programs, with over 10 million active collector accounts, representing more than half of all Canadian households.

AIR MILES collectors earn Reward Miles at more than 300 leading Canadian, global, and online brands and at thousands of retail and service locations across the country. This activity powers an unmatched data asset that, along with world-class analytics and marketing capabilities, enables clients to accelerate marketing activities and ROI. It’s the only loyalty program of its kind to give collectors the flexibility and choice to use Reward Miles on aspirational rewards such as merchandise, travel, events, and attractions, or instantly on everyday essentials, in-store or online, through AIR MILES Cash at participating partner locations.

To learn more about AIR MILES, visit airmiles.ca.