Sappi Europe’s video series addresses top 10 customer queries

Sappi addresses the 10 most pressing questions brand owners, converters and printers are currently asking with a new video series.

Understanding the intricacies of paper packaging is one of Sappi’s key strengths, the company notes and it understands that customers need to reach new levels of understanding, too. It all comes down to asking the right questions and getting the right answers.

• Sappi’s new Q&A functional papers video series
• Top 10 questions, ranging from applications to sustainability
• Providing invaluable assistance to decision-makers.

In response to frequent customer enquiries and the industry’s rapidly evolving needs, Sappi recently released a new, 10-part video series aimed at demystifying the applications and benefits of barrier papers. The initiative is intended to serve as a valuable resource for brand owners, packaging developers, sustainability managers and others in the food and non-food markets, as well as for converters and printers, who are keen to explore the potential of barrier paper solutions.

Sappi’s video series tackles the most acute questions raised by customers. Sappi experts unravel the complexities and benefits of barrier papers, exploring their significance in different various sectors. Highlights include:

• An overview of the extensive applications of today’s barrier papers – demonstrating their adaptability and relevance across a wide range of products and highlighting their ability to integrate smoothly into various industries.
• The recyclability and environmental benefits of barrier paper packaging, and how barrier papers can substitute for non-recyclable multilayer structures – such as paper-film laminates, extrusion-coated papers or multi-film laminates – by making possible truly flexible packaging solutions.
• The impact of the latest European regulations – such as the PPWR and the SUPD –on the use of barrier papers, underscoring the legal framework that influences the use of barrier papers in flexible packaging.
• How barrier papers can enhance a brand’s image, exploring the aesthetic and sensory benefits they offer to packaging, and how they can play a pivotal role in strengthening brand identity.

To access the entire video series as well as for further information on Sappi’s barrier paper solutions, visit Sappi’s website (in English only) via following link: Barrier papers in the spotlight

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