The University of Reading is running a campaign to encourage students, staff, and visitors to incorporate more nutrient-rich climate-friendly pulses into their diets.
The team that brought out “beans in toast” said “Raising the Pulse” project’s runs from 11 November to 1 December and includes pulse-based menus in campus dining facilities, cooking demonstrations from the Jamie Oliver’s Ministry of Food, and an interactive treasure hunt.
The pulses include the versatile and nutrient-rich faba bean (also known as broad bean), which grows well in the UK, cutting down on the food miles that are currently clocked up with imports of, for example, soya. Researchers will also collect feedback from participants, which will aid development of future activities at Reading and help to promote similar campaigns in other institutions.
The “Raising the Pulse” project’s mission is to address both human and planetary health by encouraging increased consumption of pulses and pulse-enriched foods. Pulses, particularly faba beans, are rich in protein, fibre, and essential micronutrients, while also being environmentally friendly, with a lower carbon footprint than many other sources of protein.
During the campaign, the University will host a series of events and activities, including:
This campaign is part of the wider “Raising the Pulse” project, funded by the UK Research and Innovation (UKRI), through the Biotechnology and Biological Sciences Research Council (BBSRC). As part of the UKRI “Transforming UK food systems” initiative, “Raising the Pulse” aims to transform food systems by increasing the production and consumption of UK-grown pulses.
The “Raising the Pulse” campus campaign seeks to raise awareness of the benefits of pulse consumption, engage the University of Reading community, and support lasting behavioural changes. Through this initiative, the University aims to strengthen its sustainability commitment and contribute to a nationwide shift toward more nutritious diets that benefit both individuals and the environment. With the diverse campaign activities and collected feedback, the project hopes to inspire similar campaigns across the UK and beyond.
For further information on the campaign, please contact:
Dr Elena Millan (elena.millan@reading.ac.uk) and Prof Julie Lovegrove (j.a.lovegrove@reading.ac.uk)
Source: foodanddrinktechnology.com