Venturepark Labs and Sobeys Inc. renew partnership on consumer packaged goods

TORONTO — Venturepark Labs, an ecosystem in the Canadian consumer packaged goods (CPG) space, announced the renewal of its partnership with Sobeys Inc., a player in the Canadian grocery industry.

With various types of CPG support initiatives in Canada, the partnership will continue to propel local consumer-packaged goods entrepreneurs across Canada from the ideation phase to commercialization through a range of programs, including Venturepark’s Concept to Market Sprint program, its 20,000 sq ft Food Incubator and commercial kitchen and the Accelerator program.

“Canada is a resource rich nation and a breeding ground for entrepreneurship and innovation. We are proud to renew our partnership with Sobeys, a testament of our shared commitment to championing Canadian entrepreneurs and the commercialization of their products,” said Arlene Dickinson, CEO of Venturepark Labs. “Through this partnership, we help pave the way for a future where the success of our homegrown brands translates into the success of our country.”

“Teaming up with a non-profit organization that has a strong commitment to support CPG startups like Venturepark Labs has been a really positive experience,” said Rob Allsop, Vice President National Sourcing & Supplier Engagement at Sobeys. “With the invaluable support from Venturepark Labs, many of these brands gain crucial insights before hitting retail shelves. This partnership is poised to continually fuel entrepreneurial growth and success”

As part of the renewed partnership, entrepreneurs in Venturepark’s programming will receive enhanced access to an exclusive resource platform and curated events tailored to the CPG sector.