THIS launches meat alternative BBQ skewers

The sun is out. The intoxicating allure of the BBQ has returned – and there’s a new plant-based arrival ready to be cooked up on grills across the UK.

THIS, the award-winning creator of hyper-realistic plant-based food has just launched the UKs first meat alternative BBQ skewers in two flavours – Sticky BBQ and Herb & Lemon.

Two new products from the plant-based pioneer means vegans will no longer be limited to a few leaves and a mushroom burger when the grill is fired up.

THIS says it believes its latest creations will draw in hardcore meat-lovers too. The plant-based maker has built-up a loyal fanbase of proper meat-eaters in the past 18 months, through its expertise in creating meat alternatives that look and taste just like the real thing.

According to THIS, the Herb and Lemon flavour skewers take inspiration from “that Portuguese chicken restaurant”, while the Sticky BBQ flavour is so much like real BBQ chicken it will have eaters fooled all summer.

Commenting on their latest arrival, THIS co-founder Andy Shovel, said: “The plant-based options for BBQ season are about as lame as your Dad wearing one of those naked aprons at the grill. The BBQ market is crying out for better choice, and our THIS Isn’t Chicken Skewers are so like the real thing, we’re pretty sure you won’t notice the difference.”

THIS Isn’t Chicken Skewers are available in Tesco supermarkets and online from June 2021 – RRP £3.50.

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Source: foodanddrinktechnology.com

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